Monday, March 2, 2009

Niche Web Sites Buck Media Struggles

WSJ.com: "Several start-up Web sites such as SB Nation, Seeking Alpha Ltd. and HealthCentral Network Inc., which create and aggregate content about topics like sports, business and health, are recording sharp gains in visitors and -- in many cases -- revenue. They are outpacing other sites on similar topics through business models that allow them to create niche content with little financial investment. Many also are landing distribution partnerships with big media brands eager for cheap content during the recession."

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