Tuesday, January 8, 2008

Merrill Lynch 2008 Internet Trends Report

How to Change the World: Merrill Lynch 2008 Internet Trends Report:
# Intensifying 3rd party seller competition between eBay and Amazon.
# A bump in online media spending because of the elections and the television writers' strike.
# Increasing focus on mobile market initiatives by Google and Yahoo!
# Improving display ad targeting technology because of the Google/DoubleClick merger and Yahoo!'s acquisition of Blue Lithium and Right Media.
# Asset value unlock speculation because of the split of InterActive into five entities.
# Social networking revenue model emergence as users move away from portals to social networking sites.

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